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Happy Brownie
A true taste

01/ Context
Melissa has always been known for her delicious desserts. Over the years her small dessert store, Happy Brownie, has grown into a successful bakery business. Now, Melissa wanted to create a visual identity that could reflect her personality, as well as her business’s baking specialty: Brownie.

Strategy
Branding
Strategy
Environment
Packaging
Social
Timeline
7 Days


02/ Logo Design
After we understood what kind of brand identity would best serve them, we got to work! We created a bold new logo and color palette that would be immediately recognizable while maintaining a sense of playfulness.





03/ Appreciation
The new brand identity has been so well received by customers that it has even been featured in several media outlets.



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